The two-day conference provides a wealth of information about moving Medtech projects from “first thought to the final stage.” The best part? The event is incredibly affordable! Qualified registrants can get in for free. BIOMEDevice San JoseīIOMEDevice San Jose is the event to attend if you’re a medical device designer or engineer, or hold a leadership position at a medical device manufacturing company. From event software to virtual reality, do your best to utilize the tech tools at your disposal. Modern tech can enhance the attendee experience in a myriad of ways, help your gatherings reach more people via live streaming, and even become an integral part of your event branding. Key Takeaway: Technology should never be underestimated, especially by event planners. To do this, PTC partnered with Ovation Events to create a conference that had 3 sound stages, was broadcast to over 10,000 people in 132 different countries and generated 3,400 social media interactions. Its purpose was to introduce the Vuforia AR Enterprise Suite to PTC customers and educate them on how augmented reality can impact manufacturing processes. PTC’s The Thing Event was unlike any other the company has ever produced. Always look for ways to improve the attendee experience and aim for continuous, sustainable growth. We encourage you to grow your conferences the same way. Every year, the conference gets a little bigger, a little better, and a little more anticipated by attendees.

Key Takeaway: LiveWorx is a shining example of strategic, sustainable event growth. They also have the opportunity to network with both peers and industry experts. Event-goers are taught about new technologies such as augmented reality, IIOT, Robotics, and more. What started as a relatively small user conference for PTC customers has exploded into a one-of-a-kind event for 7,000+ attendees.

LiveWorx is billed as the “definitive event for digital transformation” and takes place in Boston, MA every year. Keep reading to learn how PTC hosts such amazing events and the key takeaways you can use to supercharge your own event marketing efforts.

They also happen to have a killer event strategy, which we’ll analyze and explore in this article. Since that time, the tech organization has amassed an impressive resume that includes over 6,000 employees, 1,150 technology partners, and more than $1 billion in revenue. PTC is a Boston-based software and services company that was originally founded in 1985. Learn how the PTC events team implements its winning event strategy through these top 12 conferences, trainings, and experiential marketing initiatives.

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